Getting First Downs 🏈

OMG

I gotta tell you—this week felt like we’re really making moves at DivaDance HQ. The momentum is real, and it’s exciting!

But here’s the thing: none of what happened this week is the same as crossing into the end zone. For my football fans, this week was all about those “first downs.”

And you know what? First downs matter.

They move the ball closer to the goal. Every little win is progress—a sign we’re on the right path. These steps might not feel huge in the moment, but they’re the ones that set us up to score big.

Here’s what those wins looked like this week:

• 🎉 Several new (amazing!) franchise owners set their signing dates, and some current owners are taking bold steps toward expansion.

• 💡 A few VERY BIG initiatives officially moved into research and development.

• 🏆 We got a congratulatory email saying we’re finalists for a major fitness/wellness industry award!

• 🚀 On day one of posting a marketing role, we already received several qualified applications.

• 📞 Energizing calls with potential brand partners who share our vision.

• 🎤 A surprising invite to speak at a tech partner’s conference. (Totally unexpected, but we’ll take it!)

All of these wins—big or small—are what keep us forging ahead. (You know my word for 2025 is forge, right?)

So, DivaDance, if you feel like the big wins are still on the horizon, take a second to celebrate those first downs. They’re proof that you’re moving the ball forward.